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In 2019, Brene Brown the University of Houston research professor, took to Netflix with her on-stage motivation talks, ‘A Call to Courage’. Brene Brown is a shame researcher and focuses her attention on topics such as vulnerability, shame, and courage.

As an internationally recognised speaker, Brene coaches and mentors business leaders on the power of vulnerability and courage. Ever since I heard her speak at a Leadership event in 2017, and watched here viral TedTalk, I have been a complete fan girl.

The ‘Call to Courage’ speech not only inspires us to show up and be vulnerable in our personal lives and relationships, but also as entrepreneurs and business owners.

So here my top 5 takeaways for entrepreneurs and business owners:

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  1. Stop listening to people in the cheap seats

    We are so often prevented from reaching our potential and soaring to new heights in our businesses because of what other people say, might say or think.

    Brene refers to a quote by Theodore Roosevelt (which is the foundation of her book Daring Greatly) to challenge us not to listen to the opinions of other’s who are not brave enough to step into the arena themselves.

    “If you are not in the arena getting your ass kicked too, I am not interested in, or open to, your feedback about my work. You can’t take criticism and feedback from people who aren’t being brave with their lives. It will crush you.”

  2. If you’re brave with your life - you’re going to get your ass-kicked

    Starting a business and being an entrepreneur in this world is already a brave thing to do. By embracing that courage to move forward , and by take actions on your dreams you’re going to experience failure.

    “I’m going to live in the arena. I’m going to be brave with my life. I’m going to show up. I’m going to take chances, and if you’re brave with your life, if you choose to live in the arena, you’re going to get your ass kicked. You’re going to fall, you’re going to fail, you’re going to know heartbreak. Today, I choose courage over comfort.”

  3. Vulnerability increases creativity

    Without risk, there is no reward. This goes for all aspects of running a business. Often it’s from those times of risk and vulnerability that the greatest growth, creativity and innovation is found.

    "No vulnerability, no creativity. No tolerance for failure, no innovation. It is that simple," she advised. "If you're not willing to fail, you can't innovate. If you're not willing to build a vulnerable culture, you can't create."

  4. Fight fear with Gratitude

    “In the midst of great things, we literally dress rehearse tragedy. Instead, use that sensation as a reminder to be grateful. Practicing gratitude lets us lean into joy.”

    Building a business can be really scary. You’re taking risks daily and literally putting your butt on the line every single day, and with this can come a whole heap of fear.

    Rather than letting the fear consume you, and going over in your mind all the ways that you’re going to fail or come up short - turn to gratitude. Gratitude will win the battle with fear, every time.

  5. We are all called to courage

    No matter where on your journey you are. Whether you’ve been in business for year or you’re just starting to dream of being an entrepreneur - you are called to courage! You are called to show up and know your worth.

    “Show up, be seen, answer the call to courage, cause you’re worth it. You’re worth it.”

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